Web Dev Project

Wnetrze Raju - Relaxation elevated through design

Overview

The goal was to translate the studio's in-person atmosphere into a digital story that feels serene and trustworthy.

Call-to-action touchpoints guide visitors seamlessly from exploration to booking without overwhelming them.

Offline customers loved the brand, but the existing web presence didn't match the experience or convert leads.

We needed to highlight unique treatments, gift cards, and testimonials while keeping the flow light and inviting.

Service-focused layout: Informational sections spotlight signature treatments with space for rich imagery.

Lightweight booking prompts: Clear CTAs connect visitors to preferred booking channels without unnecessary steps.

Mood-driven visuals: Soft colour gradients, typography, and motion mimic the relaxing tone of the studio.

Fine-tuning the visual hierarchy taught me how small typographic tweaks improve scan-ability for hospitality brands.

Reusable content blocks now make it easy for the owners to promote seasonal offers.

Sourcing high-quality imagery within tight timelines required creative direction support.

Balancing aesthetic flourishes with performance budgets meant continuous iteration on assets.